This is the new 10" Shallow Shad from Slammer Tackle. If your looking for a larger crankbait with some wander at an affordable price this is the bait for you. Built like a tank, made from solid plastic with thru wire harness. The 10" Shallow shad weighs 5.3 oz and is 10" long (11 1/4" w/lip) Trolls to 12' down.